Pricing Your Home to Sell
”This is a buyers market”, how many times have you heard some one say that in the past few months? Well, they are right. There are three things that factor into the sale of a home; location, price and condition. In this market, price is the key factor!
How the property is priced will affect both of the other aspects in selling your home, one must be priced correctly for their location and the condition of the property. If you don’t know why your house isn’t selling, nine times out of ten is because it is priced incorrectly.
Being priced at or equal with other homes on the market is not exactly what you are trying to achieve. More importantly is being priced in comparison to what has sold recently in the neighborhood and pricing in that range. The buyers determine the price. If everyone is selling at the same price but nothing is selling then you are priced incorrectly, if you lower your asking price at least five to ten thousand dollars you are more likely to have more showings and sell faster than the rest of the homes in the neighborhood.
One must be unbiased in pricing one’s own home. If you know that your neighbor sold their house for more money in less time, there are certain market standards as to why. Is the property larger, yard size, amenities, upgrades, unique features, these are items you want to research.
Location and condition are two other important aspects. Locale is key in whether or not you back up to rail road tracks, are in a safe neighborhood, on a main thoroughfare and the access to amenities and employers. What will buyers think of these things and how should you price your property accordingly.
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